proactive customer service

How Analytics Improve Contact Center Operations and Enable Proactive Customer Engagement   For a long time, the world of customer engagement relied on strategic guesswork. Lacking the technology to take advantage of behavioral data, customer service agents had to be content with reacting to customer concerns rather than proactively anticipating customer needs. Now, thanks to advancements in data...

Want to Improve Agent Productivity? Adopt a Proactive Approach to Customer Service.   Despite the disadvantages, an overwhelming majority of organizations still lean on reactive customer service models, rather than proactive service models. In fact, research from Gartner suggests that a mere 13% of customers receive proactive service.   When customers move from chat sessions or...